Warriors in Pink

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WARRIORS IN PINK

WARRIORS IN PINK ®

Ford Warriors in Pink is dedicated to helping those touched by breast cancer, through actions that support, inspire and empower patients, survivors and co-survivors throughout their journey.

  • $138

    million dedicated
    since 1993

  • 26

    years in the fight
    against breast cancer

  • 100%

    donation of
    net proceeds

Learn More About Our Mission

TUNE IN

FOR REAL TALK & REAL INSPIRATION

Watch our Warriors Moving Warriors talk series for inspiration from the voice of those who’ve been there. New episodes every Thursday!

Watch Now
Tune In
  • Get the Gear
    that Gives

    Each year Ford Warriors in Pink creates original wear and gear that you can feel doubly good about buying. It’s not just great to own and give, but 100% of the net proceeds support the cause. Plus you can choose your organization at checkout!

    Shop Now

Meet the WARRIORS IN PINK
Meet the WARRIORS IN PINK

Models of Courage

Get inspired by some of the courageous women who are fighting and winning the battle against breast cancer.

See their stories